In-Studio Art Direction
ROLE
Art Direction, Talent Styling, Product Styling, Photo Selection, Post-Production Photo Editing
PHOTOGRAPHY
Harper Studios
PROJECT
I led art direction and styling for studio photo and video shoots supporting new product development, ensuring assets were both visually compelling and functionally correct. I managed shot lists, directed on-set workflow and timing, and styled products to highlight key features and use cases. I was responsible for reviewing and approving image quality, composition, and accurate product representation across all deliverables.
Each asset was created with multichannel use in mind; optimized for product detail pages, instruction manuals, catalogs, and composited in GIFs. In close collaboration with photographer Earl Harper at his studio, we refined lighting, angles, and framing to consistently capture the performance and detail of each product.
